SKODA India, in partnership with Twitter India has introduced a unique ‘speed challenge’ game exclusive for the digital audience. This game promises to replicate the same thrill that is felt while reaching 0-100 in KMPH in just 6.6 seconds in the new OCTAVIA vRS 245.
This first-of-its-kind initiative in the Indian auto industry has been developed on a microsite, which will enable social media audience to participate in the game. Each user has to kick-start the game and type out a given sentence to beat the accelerating OCTAVIA vRS 245 from 0-100 in 6.6 seconds.
The result will be shown at the end of the 6.6 seconds along with the option to replay or tweet the score on a user’s timeline. The best scorers will get a chance to be featured across SKODA AUTO India’s social media platforms and the winners who successfully finish the game on time will get new and exciting SKODA merchandise. This week long social media initiative will conclude on 21st December, 2020.
Mr. Zac Hollis, Brand Director – SKODA AUTO India, said: “SKODA AUTO India is delighted to collaborate with Twitter to offer a distinctive gaming experience on Twitter. The ŠKODA OCTAVIA vRS 245 Speed Challenge with its unique gameplay, promises to engage the audience, especially, the vRS enthusiasts and loyalists, with the electrifying experience of reaching 0-100 KMPH in an OCTAVIA vRS 245 – the fastest ŠKODA on offer in India.”