RED FM announces association with Ladakh Marathon

Speaking on the announcement, Nisha Narayanan, Director & COO, RED FM, and Magic FM, said “Red FM is delighted to be associated and support the Ladakh Marathon. It has been an absolute pleasure to make acquaintance with Motup Chewang, a visionary who commenced this humble endeavour. RED FM has recently started operations in Leh and this is our first ever association. We believe in the power of collaborations and building communities. This association will help us reach out to the runners across the world who will be participating in the Ladakh marathon. Our plan is not only to engage people in Ladakh but also to create the buzz of the marathon across the country through our network and encourage them to participate or witness this grand marathon.” Talking about the initiative, Chewang Motup Goba, Founder & Race Director, Ladakh Marathon, the Khardungla Challenge, said “I am truly honoured to be associated with Red FM, the official radio partner for the Ladakh Marathon. I organised this event for the first time back in 2012 and never imagined it would get such a vast platform. The Ladakh Marathon is amongst the most challenging and highest races in the world and is now sharing space in the global calendar of races with many other prestigious marathons. By joining hands with Red FM we are looking forward to seeing more people from across India recognize the potential of sports. Now that Red FM has finally launched in Ladakh, which is another amazing milestone, I hope to see the youth step up and take on more challenges like the Ladakh Marathon.”

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